Role A · Push metric
13% → 18% net
Blended net margin across the portfolio, up five points in two quarters — without revenue falling.
Head of Operations
We run at roughly 13% net margin with 53% of revenue going to ads. Revenue isn't the problem. The other side of the P&L is, and nobody owns it. You'd own COGS, fulfilment, the CS and VA team, agencies, and subscription retention. Not creative, not media buying.
Paid test: a real anonymised P&L from one of our brands. €400.